automotive company marketing manager

Job Description

Major/Key responsibilities

1.    Manage and coordinate all marketing, advertising and promotional staff and activities 
2.    Conduct market research to determine market requirements for existing and future products 
3.    Analysis of customer research, current market conditions and competitor information 
4.    Develop and implement marketing plans and projects for new and existing products 
5.    Manage the productivity of the marketing plans and projects 
6.    Monitor, review and report on all marketing activity and results 
7.    Determine and manage the marketing, marketing intelligence, and product development budget 
8.    Deliver marketing, marketing intelligence, and product development activities within agreed budget 
9.    Develop pricing strategy 
10.    Liaison with media, advertising, and research agencies

Educational and Qualification Requirements

1.    Finance, business or Marketing degree or equivalent professional qualification;

2.    Experience in all aspects of developing and maintaining marketing strategies;

3.    Proven experience in customer and market research;

4.    Excellent oral and written English skills;

Experiences with relevant software applications.

 

 
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