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Job Description

Responsible for meeting the agreed and committed topline plans for the year for each category / brands and beating market growth objectives
• Drive top-line, market share and bottom-line targets for the division
• Accountable for budgeting, business planning, sales force organization
• Maintaining control of operating budget, delivering on both top line and bottom line
• Direct marketing and sales activities to ensure that short and long range sales volumes and projects are achieved
• Collaborating with product development team to implement product modifications or improvements of product line
• Life cycle management which anticipates and serves a customer need / solution approach for brands
• Conduct research as per the brand need (analyze customer behavior, perception- attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for new opportunities.
• Develop and implement Annual Operating Plan for brand portfolio
• Undertake fieldwork to capture insights
• Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies
• Actively drive engagement with sales team - conduct CSM and other sales meetings to drive excitement.
• Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force.
• Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.

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Parul Singh
+91 (0)52 2491 9403