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New Buiness Development Consultant - Retail Chain

Job Description

Role Description

The New BD Consultant is responsible for launching in Romania a new business from its concept to the day to day management of its related retail activities, in order to build long-term partnerships through systematic sales based on added value, contributing to the achievement of the account managers account - and territory plans. This person is functional steered by the International Retail Manager and at the same time will report directly to the country responsible.

Therefore, the ideal Candidate must be a native self-starter, with high entrepreneurial and negotiation skills and with proven results of multi-channels business development.



Areas of accountability


Account Management

·     Translating the retail strategy into a clear actions to support the account – and territory plans of the Account Manager, in consultation with the Field Sales Manager and the Account Managers.

·     Identify and analyze customer needs regarding the retail concept and translate them into concrete plans and actions.

·     Advising the customer about the retail concepts and translating this into a, based on the customer benefits, strong proposal.

·     Advising and train the customer in retailing

·     Maintaining the relation with the customers by regular contacts and visits


Implementation Retail concept

·     Creating a project plan together with the customer for a retail concept implementation. 

·     Coordinate and execute the implementation process of one or more retail concepts at the customer.

·     Providing first-line and sales support to the customer after implementation


Retail strategy

·     Following and gathering market and competition information in order to give input for developing the retail concept strategy


Stakeholder management

·     Proactively communicating and collaborating with the relevant people within the organization.

·     Approaching the right contacts and decision-makers within customers' and potential customers' businesses with strong shop proposals.


    Achieving relevant KPIs.


Values and competences

Core Values

Business principles


Everyone respects our family culture and contributes to this in a positive manner. We take our work–related responsibilities seriously and are fully committed to the quality of our work. We respect any decisions that have been made. We are proud, but at the same time we stand firm with both feet planted firmly on the ground.


We work together professionally, respectfully and on an equal footing, regardless of our position. It’s important to share successes and results with one another and to inform one another properly and in good time. We can talk to each other in person. We listen to one another’s arguments. We dare to be vulnerable and flexible. For us this means being open and honest, being straightforward, showing emotions, expressing crazy ideas, being innovative etc. If you are offended by someone's behavior, do not be afraid to discuss this with the person.

Customer First

Everyone realizes that our own attitudes and behavior are as important for our customers' success. We treat all customers with respect. We are aware that delivering parts is not a "nine-to-five business" for us, so we adopt a flexible approach. We are easily accessible, both internally and externally.


This makes us pioneering and enterprising within our markets. We achieve this by thinking outside of the box, by being proactive and by taking the initiative. We also have the courage to take measured risks. We take responsibility for our own actions and accept that things can sometimes go wrong, as long as we always learn from our mistakes. We are constantly seeking to improve and optimize our processes and service.




Customer focus

Identifies and understands the customer’s needs. Focuses on meeting those needs and ensuring both satisfaction and a continuing business relationship.

Drive and persistence

Demonstrates resilience when faced with setbacks. Shows tenacity and continues to strive to reach goals, despite obstacles.


Seeks out new market opportunities and acts on them. Proposes new service offerings to meet current and future market needs.

Facilitating teamwork

Encourages teamwork by bringing individuals and groups together to achieve goals and objectives.

Market and competitor awareness

Demonstrates awareness of the current situation and new developments in the marketplace and within competitor companies. Considers how these developments will influence their own organisation.



Job requirements


·         Bachelor degree-level education in a commercial and/or technical subject.

·         Agribusiness work exposure would be an important advantage

·         Experience to have launched a shop-chain that ideally used tools and gardening spares /franchise network – an important advantage

·         Good product and market knowledge; some marketing and category management expertise within retail sector - can be extremely helpful

·         The ability to generate and develop business from the strategy, concept to implement and continuous improvement;

·         Be innovative as well as be able to learn and to most efficiently adapt the already existing international business model

·         Abilities to think pro-actively and to work independently in order to achieve new shop chain launch from minimum 70 to ideally over 100 within its initial 2-3 years of business in Romania

·         Good knowledge of MS Office and knowledge of other software programs.

·         Good command of the local language and English.

·         Knowledge of customer relationship analysis and management.


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Irina Vasile
Tel & Fax: + 40 21 411 6114

Tel: +40723165580