We're excited to present a compelling opportunity for a Marketing Director role with a fast-growing French beauty brand, emphasizing natural and organic ingredients, in the vibrant South African market. As an established recruitment agency, we're partnering with this innovative brand in their quest for a capable individual to lead their marketing initiatives.

Role Overview:

As the Marketing Director, you'll play a crucial role in driving the product marketing strategy for the brand's Skincare and Makeup lines. Leading a dynamic team, you'll oversee Category Management, operational planning, and trade marketing initiatives. Reporting directly to the Vice President of Marketing & Communications, you'll be instrumental in establishing the brand's presence and reputation in the region.
 

Key Responsibilities:

Category Management:

• Develop effective marketing plans highlighting the brand's natural and organic ingredients.
• Lead the launch planning process to effectively communicate product benefits to consumers.
• Spearhead the development of Spa strategies, emphasizing the benefits of natural ingredients in wellness treatments.

Trade Marketing:

• Execute targeted marketing initiatives to drive sales, emphasizing the value of the brand's natural beauty products.
• Plan and execute promotional programs and events, leveraging natural ingredients to create engaging experiences.
• Collaborate closely with internal teams to ensure seamless execution of marketing campaigns.

Budgeting/Forecasting/Process Improvement:

• Manage marketing budgets effectively to maximize ROI in promoting natural and organic offerings.
• Monitor key performance indicators to optimize marketing strategies and drive growth.
• Identify opportunities for process improvement to enhance efficiency.

Requirements:

• • 8+ years of marketing experience with a focus on natural and organic products, preferably within the beauty industry.
  • Strong leadership skills with a proven track record in managing teams and driving results.
  • Strategic thinker with a creative mindset capable of developing effective marketing strategies.
  • Excellent communication and interpersonal skills, adept at conveying the benefits of natural products.
  • Passion for the beauty industry and a commitment to promoting natural and organic ingredients.
  • Flexibility to adapt to a fast-paced, dynamic environment and willingness to travel as needed.

Additional Information:

• • Client & Retail Experience: Develop engaging client experiences highlighting the benefits of natural products.
  • Supervision Received: Directly report to the Vice President, Marketing & Communications.
  • Supervision Exercised: Lead a team comprising the Marketing Manager (Skincare) and Assistant Marketing Manager (Makeup & Retail).

This role offers an exceptional opportunity for a seasoned marketing professional to make a significant impact within a rapidly growing beauty brand. Your privacy is of utmost importance, and all information shared will be treated with the utmost confidentiality. It offers a competitive salary and the chance to be part of a brand that is shaping the future of natural beauty