Job Description:

Designation:          Marketing Manager

Location:                Gurgaon

Coverage Area:      PAN India

Product Segment: Aesthetic – Dermatology

Sales Experience: min. 7 years

About the company:

Our client is a global leader in the field of minimally invasive clinical solutions for the Surgical, Ophthalmology and Aesthetic markets, and is a world-renowned expert in developing and commercializing innovative energy-based technologies, including Laser, Intense Pulsed Light (IPL) and Radiofrequency (RF). For nearly 50 years, Clients'​ ground-breaking products have redefined medical treatments and have set numerous technological and clinical gold-standards. They have successfully created solutions for previously untreatable conditions, as well as designed advanced technologies that have revolutionized existing treatment methods in each and every one of the verticals, they operate in.

Skills required:

• Responsible for all the product trainings
• Conduction of customer training programs on existing and new products/technologies.
• Conducting and participating in various CMEs, symposia, and scientific meets.
• PR Activities and Marketing Communication
• Strong network with doctors and hospitals pan India for customer marketing and KOL managements
• Product positioning & Branding, Direct Marketing, Market Research, Advertising / ATL & BTL activities for renowned brands.
• Advertising agency management, media planning and vendor development skills.
• Induction/Clinical training for new joinees
• Audits, Data Generation and preparation of white papers or scientific studies.
• Support to sales personnel through Customer visits, problem resolution, trouble shooting.
• Continuous customer responsiveness to all clinical complaints, issues, and queries.
• Circulation of mailers, scientific promotional material, new updates to sales team and customers – monthly/ Quarterly.
• Preparation of local SOP/ best practices guidelines for all the products

 Responsibilities:

• Marketing Manager position which encompasses the Marketing and Brand Communication experience, specializing in Aesthetic Marketing, Research, Marketing Communication and Public Relations related to Medical Business.
• This will play an important role in driving business development by driving the team for demonstrations, CMEs, RTDs, workshops and other brand promotion and PR activities.
• He / She will be the major link between company and the customers to understand the Marketing needs and priorities of both.
• Ensuring internal & external customer competencies by conducting formal training programs. Introduction & launch of new products and new technologies, continuous knowledge up-gradation programs for both internal and external customers and business partners form the major specifics of this position.