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SalaryLocationRussiaIndustryFMCG, Retail & E-CommerceJob Description
- Form and agree and the Company's long-term media strategy.
- Implement media planning for both offline and online media channels in accordance with the Company's business and marketing goals.
- Ensure the development of media plans and making changes (if necessary) for building an effective system of the long-term promotion of the Company.
- Ensure and control the preparation and launch of advertising campaigns in accordance with media plans, as well as coordinate the work of media and production partners.
- Monitor the quality of advertising materials, setting up landing pages (including utm tags and deep links).
- Analyze the advertising campaigns in all mass media, evaluate its effectiveness and compliance of the final result with the set goals.
- Experience in a similar position in a company with a large media budget for at least 3 years.
- Fluency in English