Job - Merchandising – Email Marketing Coordinator

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Merchandising – Email Marketing Coordinator

The vacancy has expired

Job Description

This individual may be required to provide input to or participate in various projects and will perform other duties as requested.

What you’ll do:

Help up build our emails, SMS, and push notifications using existing templates and
QC the emails to ensure links work, promotions align with our calendar, and the emails render properly in various ISPs on desktop and mobile
Assist in providing regular campaign performance reports that include opens, clicks, conversions, demand, unsubscribes, etc
Manage and work a prioritized worklist, setting up a variety of products across a broad spectrum of vendors and product categories, often requiring accessing different vendors assets from different locations and portals
Work cross-functionally with Merchandising, Marketing and eCommerce teams to manage and oversee key product launches.
Continually analyze, provide insights and execute on improvements to the customer experience as it relates to product listing and detail pages and site navigation
Partner with Customer Care to understand customer feedback and friction related to product content and requested enhancements
Work directly with eCommerce and Merchandising teams and all vendors to communicate accurate fit and style standards related to product pages
Implement and maintain style guides in order to write original web content that is consistent with the brands, and edits/loads imagery into carousels that showcases products in the optimal way.
Additional responsibilities will include workflow, system and process optimization, product template creation and vendor communication to streamline processes

Requirements

Undergraduate degree and/or technical training
3 - 5 years of experience working in an eCommerce environment, digital marketing, or a related field
Strong understanding of eCommerce retailers and Content Management Systems
Strong working knowledge of Microsoft Office (Outlook, Excel, Word & PowerPoint)
knowledge with basic HTML.
Product content or copy writing background is a strong plus
Experience working with cross-functional teams and external agencies
Self-motivated, creative thinker with strong problem-solving skills
Strong organizational and project management skills
Ability to work in a self-directed, fast-paced environment, and can work independently
Team player willing to roll up his/her sleeves to execute against set goals
Excellent written communication skills, project management skills, and attention to detail.
Hands-on experience in marketing automation platforms.
Knowledge of email regulations, best practices, and compliance internationally in various regulatory regimes (e.g., GDPR).
Experience building email marketing campaigns from scratch.
Working knowledge of Hybris CMS tools – Backoffice and SmartEdit experience a plus