Responsibilities:

• Develop, coordinate, implement, and oversee the implementation of the drug promotion strategy
• Quantitative and qualitative market analysis
• Study of target audience
• Study of competitors and their promotion programs
• Preparation of marketing programs to promote the brand/s in the medical segment (specialists and general practitioners) - marketing campaigns, materials, frequency of visits, etc.
• Building effective communication with the medical information department
• Planning and building work with key opinion leaders
• Interaction with advertising and marketing agencies. Planning and control of production of promotional materials, souvenirs, etc.
• Sales Force training
• Carrying out control double visits
• Pricing policy proposals, sales planning, budgeting and budget control
• Planning drug production and inventory (stocking) scheduling

Requirements:

• Education: Higher medical/pharmaceutical education (additional education in marketing or business would be an advantage)
• At least 2 years of experience in pharmaceutical marketing
• Experience promoting both prescription (Rx) and over-the-counter (OTC) products
• Strong strategic planning and analysis skills, successful experience developing, implementing and managing the implementation of marketing strategy, including media planning
• Experience in independent development of promotion concept and product positioning with the use of marketing analysis tools (including market research, research of target audience and focus groups) as well as experience in building relationships with key opinion leaders is desirable
• Proficient PC user (Microsoft Office)
• Basic knowledge of English
• Willingness to travel (no more than 20% of the time)

Terms and conditions:

• Decent wages
• Hybrid work schedule
• Quarterly bonus
• Corporate car and mobile communication
• VHI for employees + insurance for relatives at the corporate rate
• Fitness compensation