Digital Advertising Specialist

Responsibilities:

• Launching and optimizing advertising campaigns on platforms such as Twitter, TikTok, Snapchat, Reddit, MS, and others in an international company specializing in digital advertising.
• Monitoring and providing recommendations on the use of premium client resources.
• Collaborating with internal teams to ensure a high level of customer service.
• Preparation of interim and final reports for invoicing.
• Participating in the development of strategies and processes for new advertising opportunities and products.
• Creating advanced audience segmentation strategies and targeting setups using 1st and 3rd-party audience data, as well as advanced retargeting methods.
• Analyzing campaign effectiveness and developing business reports.

Requirements:

• Minimum 1 year of experience in the role of traffic manager/advertising specialist/user acquisition manager.
• Deep understanding of digital marketing and social media platforms.
• Experience with Meta, Google, TikTok, Yandex, or MyCom Ads in direct response advertising.
• Task prioritization and critical thinking skills.
• Attention to detail and accuracy in data entry.
• Experience with pixel integrations and mobile app trackers.
• High level of English proficiency, both spoken and written (fluent level).
• Experience with Microsoft Excel or similar software.

Preferred:

• Attention to detail and a positive attitude.
• Ability to work as part of a team and possess a competitive nature.
• Positive attitude towards learning and the ability to accept feedback.
• Ability to interact with clients in a positive manner.
• Confirmed achievements in previous work experience.

What You'll Love About Us:

• Freedom for growth and creativity within the company.
• Working in a dynamic international team in a rapidly changing industry.
• Training from the best experts in the field of digital advertising.