Our client is a multinational company that operates in the construction materials market and owns a production unit in Romania.
The company was the first to introduce the concept of stone cladding in Europe with an installation kit that includes all the necessary components so that the stone can be easily installed on interior or exterior walls without the help of a professional plumber or mason.

This installation concept is now the standard in the stone veneer market worldwide.

The company is expanding and is looking for a:

                                             BRAND MANAGER

Mission of this role:

We are looking for a Brand Manager whose responsibility is to develop and implement the brand strategy and the presence in offline and online environment. Adapting the communication strategies of the brand to the targeted customer segments.

Main responsabilities:

· Monitor market trends and competitor’s activities;

· Work closely with the Sales and product &production teams;

· Planning, implementing, monitoring and improving campaigns on all communication channels (digital, radio, print, TV) and meaasuring the results;

· Coordinating the creation of marketing media content (audio, video, print);

· Creating and producting of various marketing materials (POS displays, prints, promotional materials);

· Coordinating PR activities, strategic partnerships, and events, to strengthen the competitive advantage of the brand;

· Creating and / or overseeing the brand content on all social media platforms, such as Facebook, Instagram, LinkedIn - to build an audience and ensure customer engagement, Monitoring metrics and overseeing creative design;

· Managing the annual marketing budget of the brand and keep track of expenses.

Competencies:

· Creativity and openess to learn continously;

· Organized, good time management, project management skills.

· High energy level, confident and dynamic personality.

· Excellent writing, presentation, and communication skills. Editing skills (photo/video/text) are a plus.

· Logical and experienced in working with numbers - strong analytical skills.

· Good understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.

· Proven working experience in social media marketing or as a Digital Media Specialist is a plus.

Studies: A bachelor’s degree in Marketing, Business Administration, Economics, or related fields.

Minimum 3 years’ experience in Brand Management /Digital marketing. Experience in developing and building brands.

Required languages: English- advanced level.