About the Role:

We are seeking an experienced and strategic Brand Manager to drive the growth and positioning of our personal care portfolio. The ideal candidate will have a strong background in brand management, consumer insights, and product innovation, with a proven track record in the personal care industry.

Key Responsibilities:

• Develop and execute brand strategies to enhance market share and brand equity.

• Lead new product development initiatives, from ideation to launch, ensuring alignment with consumer needs and market trends.

• Drive end-to-end marketing campaigns, including digital, ATL, and BTL activations.

• Conduct market research and consumer insights studies to inform brand strategies.

• Collaborate with cross-functional teams, including R&D, sales, and supply chain, to ensure seamless product execution.

• Manage P&L for assigned brands, optimizing pricing, promotions, and profitability.

• Monitor competitive landscape and industry trends to identify growth opportunities.

• Work closely with creative agencies to develop compelling brand communications and packaging.

Key Requirements:

• 6+ years of experience in brand management, preferably in the personal care industry.

• MBA from a Tier 1 or Tier 2 business school.

• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.

• Hands-on experience in managing 360-degree marketing campaigns.

• Excellent stakeholder management and leadership skills.

• Passion for consumer brands and deep understanding of personal care trends.

• Ability to thrive in a fast-paced, dynamic environment.

Why Join Us?

• Opportunity to work with a leading brand in the personal care industry.

• Dynamic and innovative work culture.

• Career growth opportunities in a fast-growing organization.

• Competitive compensation and benefits package.