Understand the potential of the JCB segment in the region.

· Prepare a strategy basis the market insights available.

· Plan and develop short- and long-term goals for JCB Sales.

· Prepare strategies for brand building and high recall among customers .

· Define and ensure that the sales  processes are implemented as per the SOP laid down by the organization.

· Liaison with top management of principal company for more market penetration and partnering models.

· Develop customer insights to design impactful customer offers and solutions for the market in alignment with the organization & principal company.

· Regularly track the sales process implementation and customer satisfaction index.

· Analyze dealership performance, objectives, policies and procedures, make changes to these from time to time.

· Assess the market condition to maximize dealership position and investment.

· Forecast the sales requirement for the coming year and present it to the senior management.

· Liaison with the dealership management team to communicate expectations while monitoring performance.

· Lead and guide team of line managers to achieve their targets.

· Engage and motivate team on a continuous basis.

· Foster and build the values of the organization.

· Support in quality improvement and other organizational initiatives for the organization.

· Promote quality thinking and action among team members.

· Promote Value based leadership.

Key Performance Indicators

• Achieve the sales target of JCB.

• Increase the market share .

• Drive a growth-oriented business performance model

• Drive Customer Satisfaction and Employee Happiness Index (score)

• Implement (number) of new initiatives for the business

• Ensure no cost leakages

Competencies:

Technical · Knowledge of Construction Machinery Retail Industry · Knowledge of Dealership/ Retail Management · Knowledge of Sales working.

Behavioral · Strategic Thinking · Business Orientation · Leadership Skills · Negotiation Skills · Customer Orientation

Desired Qualification & Experience:

Qualification: · Any Graduate/B.Tech Mechanical / MBA

Skills & Experience: Relevant experience of around 12+ years in Construction Equipment /Heavy Machinery Sales .

Preferred from OEM or Dealership handling good volume of business.