- LocationMilan, Italy
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IndustryHospitality
A well-established 4* Superior hotel located in the heart of Milan is currently seeking a Director of Sales to lead its commercial and brand positioning strategy. This key leadership role is part of the Executive Committee and reports directly to the General Manager.
Key Responsibilities
- Lead the development and execution of the hotel’s annual commercial strategy, including sales, marketing, communications, and public relations.
- Define revenue forecasts and marketing budgets, monitor performance metrics (P&L), and drive initiatives to meet and exceed financial targets.
- Collaborate with Revenue Management to create and implement business plans that align with market dynamics and hotel objectives.
- Analyze key market trends, demand generators, and economic indicators to guide business decisions and identify growth opportunities.
- Oversee and support the entire sales cycle: from prospecting and contracting to account development and long-term relationship management.
- Drive brand visibility through coordinated marketing efforts, digital campaigns, and public relations strategies in collaboration with agency partners.
- Plan and execute sales missions, international trade shows, and client entertainment based on business priorities; travel may include weekends and evenings.
- Ensure smooth coordination and communication between sales, operations, and guest-facing departments to deliver a consistent customer experience.
- Organize familiarization trips, on-site inspections, and corporate events aimed at strengthening partnerships and increasing bookings.
- Present commercial performance and strategies during monthly internal and stakeholder meetings.
- Support team development through coaching, clear performance metrics, and alignment on service standards.
Qualifications & Skills
- Minimum 6 years of progressive experience in hotel sales & marketing, ideally in upscale hospitality environments.
- Strong strategic mindset and hands-on approach to both sales leadership and marketing execution.
- Proven experience managing diverse markets and segments, with availability to travel internationally.
- High level of emotional intelligence and ability to engage with stakeholders from various cultural and professional backgrounds.
- Strong written and verbal communication skills in English and Italian.
- Excellent presentation skills and confidence in leading negotiations.
- Proficiency in Microsoft Office (Word, Excel) and the ability to adapt to hospitality-specific systems and tools.
- Entrepreneurial spirit, results-oriented, and capable of motivating teams while maintaining operational excellence.
What We Offer
- A dynamic and inclusive workplace within a reputable hospitality group
- Personal development plan tailored to your growth ambitions
- Access to an international training platform and ongoing learning opportunities
- Company benefits including preferential rates and wellness initiatives
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