- LocationHyderābād, India
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IndustryFMCG, Retail & E-Commerce
Job Description
Key Responsibilities
· Work with the business/functional users to understand the business decision making and sales & marketing process challenges to recommend data-led solutions
· Understanding of Sales Funnel, Marketing initiatives and Campaign as a business and ability to convert them into Data & trackable KPIs
· Leverage advanced data analytics to address the business needs and create business impact – Experience in ROI measurement across different marketing initiatives
· Design business intelligence/data science solutions in collaboration with technology architects to address this need
· Experience working on Customer analytics, Sales Force Excellence, Sales & marketing analytics across sub-functional areas (Customer segmentation, profiling, brand performance analytics, promo/campaign planning and effectiveness tracking etc.)
· Strong affiliation to quantitative methods and data analysis to deliver business insights
· Excel, SQL – Mandatory technical skills
· Exhibits confidence and an extensive knowledge of emerging industry practices when solving business problems
Educational Qualifications: B. Tech + MBA degree
Experience Required: Minimum 7-10 years of experience in a reputed medium to large-scale manufacturing organization (preferably in Pharmaceuticals industry) or in a business consulting firm. Prior experience in FMCG or Pharma working in the Sales & Marketing/Sales Force Excellence areas. Working with data for insights delivery to senior management/leadership teams Key Personal Attributes
· Good communication skills, reasoning and analytical ability
· Must be collaborative in approach and a team player
· Very good at networking and influencing
· Willingness to learn new concepts, tools and techniques related to the subject
· Open to travel across locations in India and overseas locations
Mandatory Skills
FMCG or Pharma working in the Sales & Marketing/Sales Force
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