Roles and Responsibilities-

 - Executing a results-driven, multi-platform online marketing & digital branding strategy.

- Drive multi-channel marketing initiatives across affiliates, channel partners.

- Lead a team of Marketing, Content and Design Specialists to implement online marketing strategies including organic search, paid search, sales enablement & network     partners.

- Track and measure performance of all campaigns, using analytics-driven metrics & benchmarks.

- Build strategic relationships and partner with key industry players, agencies and vendors.

- Create, oversee and approve all marketing material. - Handle all corporate communication.

-Working closely with key stake holders (internal and external).

- Should have had people interfacing opportunity in the past.

- Working closely with the creative and media agency to plan and launch campaigns.

- Should have front ended conversations with agencies in his past roles.

- Providing pro-active direction & ideas for campaigns/projects on all aspects- social, digital.