- LocationZagreb, Croatia
-
IndustryInformation Services
About the Company
Our Client is fast growing IT company who built an AI - powered platform that handles the entire workflow for their customers - so they can focus on results, not logistics.
About the Role
Our Client is seeking an experienced and results-driven Head of Sales to build and lead Company's sales organization.
This is a senior leadership role with full ownership of revenue - from strategy and process design
to team development and deal execution.
You will be responsible for building scalable sales systems, hiring and coaching a high-performing team,
and driving expansion across existing and new markets.
This role requires both strategic thinking and hands-on execution, including closing strategic deals directly when needed.
This role is ideal for someone who has scaled revenue at a SaaS or MarTech company
and wants to build a sales organization from the ground up with significant autonomy and direct impact.
Responsibilities
- Sales Strategy & Execution
- Own the revenue number - from pipeline to close to expansion
- Translate company goals into clear revenue targets, forecasts, and execution plans
- Lead market expansion into new territories
- Continuously refine pricing, packaging, and go-to-market positioning
- Process & Systems
- Design clean, scalable sales processes that can grow with the company
- Build repeatable playbooks for both direct sales and agency partnerships
- Define and track KPIs across the full funnel (pipeline, conversion, cycle time, CAC)
- Implement and optimize CRM, tooling, and automation
- Establish forecasting methodology and pipeline management discipline
- Team Leadership
- Hire, lead, coach, and develop a high-performing sales team
- Establish clear expectations, quotas, and feedback loops
- Build a culture of accountability, learning, and continuous improvement
- Act as a coach and educator, developing people systematically
- Cross-Functional Collaboration
- Partner with Marketing on demand generation, ICP definition, and positioning
- Work closely with Customer Success to ensure smooth handovers and long-term retention
- Collaborate with Product to feed market insights into roadmap and messaging
Experience
- 5+ years in B2B SaaS or MarTech sales
- 2+ years in a sales leadership role (Head of Sales, Sales Manager, or equivalent)
- Demonstrated track record of scaling revenue (ideally from €2-5M toward €10M+)
- Experience building, hiring, and managing sales teams
- Hands-on deal execution experience with enterprise or mid-market accounts
Technical Skills
- CRM Proficiency: Advanced knowledge of HubSpot, Salesforce, or Pipedrive - including pipeline management, reporting, and automation
- Sales Tools: Experience with prospecting platforms, email sequencing, and sales engagement tools
- Analytics: Ability to build and interpret sales dashboards, conversion analysis, and forecasting models
- Process Design: Experience documenting sales playbooks, qualification frameworks, and onboarding materials
Core Competencies
- Strategic Thinking: Ability to translate business objectives into actionable sales plans
- Leadership: Proven ability to hire, develop, and retain high-performing salespeople
- Analytical Rigor: Data-driven approach to pipeline management and performance optimization
- Communication: Excellent written and verbal skills in English; presentation skills for executive and client audiences
- Ownership Mindset: Comfortable making decisions with incomplete information and taking accountability for outcomes
Preferred Skills
- Background selling to agencies and brand marketers
- Startup/scale-up experience
What's in It for you?
• Full ownership of revenue strategy and sales organization development
• Direct collaboration with founders and executive team
• Competitive compensation: base salary + performance-based commission
• Flexible working setup
• Opportunity to shape a company with strong product-market fit and clear growth trajectory
Equal Opportunity Statement
Our Client is committed to diversity and inclusivity in the workplace.
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