Antal International is a network of global talent solutions experts, with a vast presence spanning over 140 offices in 35 countries. Antal International has established a strong presence in the Bulgarian market since its inception in 2005 and opened a new office in Bulgaria in 2023. This strategic move demonstrates Antal's dedication to staying at the forefront of the industry and its unwavering commitment to delivering top-notch recruitment solutions.

Our trusted partner is a reputable property investment company with a strong presence on the Bulgarian market. The company manages a diverse portfolio of hospitality, commercial, and residential high-profile properties, recognized for their excellence, innovation, and customer satisfaction.

As a Marketing Manager - F&B Brands, you will oversee the marketing strategy for our partner’s key establishments in Plovdiv, Sofia, and the seaside. Your focus will include branding, digital marketing, and event management, while also leading a small team of marketing professionals. This position is based in Plovdiv and requires occasional travel to Sofia (approximately once per week).

Main Responsibilities:

Brand Management:

• Ensure brand consistency in all communications and marketing materials
• Conduct market research to understand customer preferences and market trends
• Create and manage brand campaigns that resonate with target audiences
• Collaborate effectively with journalists and influencers

Digital Marketing:

• Develop and implement creative digital marketing strategies to enhance online visibility and engagement
• Manage and optimize social media platforms, email marketing campaigns, and online advertising
• Collaborate with the marketing agency and content creators to produce compelling and relevant content

Event Management:

• Plan, coordinate, and execute premium and luxury events that elevate the company’s brands and customer experience
• Develop promotional strategies to maximize event attendance and engagement
• Evaluate event outcomes and implement improvements for future initiatives

General Marketing:

• Build and maintain a strong corporate identity across multiple brands and communication channels
• Analyze key marketing metrics to measure effectiveness and drive continuous improvement
• Manage the dedicated marketing budget and maintain effective relationships with vendors and partners

Desired experience, skills, and qualifications:

• 4+ years of marketing experience with focus on branding, digital marketing, and event management
• Proven track record in developing and executing successful marketing strategies and campaigns
• Creative, strategic thinker with the ability to deliver innovative marketing and branding solutions
• Strong business acumen and passion for driving growth in a competitive environment
• Excellent communication, interpersonal, and leadership skills
• Proficiency in digital marketing tools such as Google Analytics, AdWords, Facebook Ads Manager, and email marketing platforms
• Fluency in English and Bulagrian (both written and spoken)

Strong advantages

• Experience in the hospitality sector
• Experience with luxury brands
• Experience in launching and positioning new brands

Our Client Offers:

• Excellent working conditions with a reputable employer
• Competitive salary package
• Professional, positive and team-oriented work environment

We appreciate all applications, however, only candidates selected for an interview will be contacted.

Note:

We are committed to creating a diverse and inclusive workplace. Qualified applicants from all backgrounds are encouraged to apply. We comply with all applicable national and local laws pertaining to non-discrimination and equal opportunity.

License No: 3529/25.5.2023.