For an Italian hospitality group (+50 hotels) we are looking for a

Marketing Manager

Main Duties & Responsibilities:

• Develops, implements, monitors and evaluates the group’s marketing communications strategy, including advertising, promotions, social media, graphics and collateral, so as to support the overall vision and objectives for the hotel
• Responsible for all aspects of the implementation of the marketing plan (event logistics, collateral, online & offline communication), with a strong focus on ROI
• Developing and managing the marketing department's budget.
• Analysing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Acting as brand guardian and ensuring all hotel branding and collateral are of a consistent high standards and comply brand standards, or other agreed design
• Works closely with Sales & Revenue Management team to identify opportunities and trends and develop relevant on & offline strategies
• Overseeing branding, advertising, and promotional campaigns.
• Measures and communicates success of campaigns and digital performance using relevant reports tools
• Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans
• Managing the marketing department's staff.

Requirements:

• Bachelor's or Master’s degree in marketing, finance, business administration, or similar.
• Experience in the Hospitality industry would be preferred.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.
• Fluent in English and Italian

Location: Milan, Italy