Our Client is the largest privately-owned aluminium extrusion group in South-East Europe with presence in 6 countries and more than 2000 employees.

For their fast-growing operations in Sofia, they are looking for a “Marketing Specialist”.

Your responsibilities:

• Adapt and implement the Group’s Marketing strategy in the local market in cooperation with the Group Head of Marketing, the General Manager and the Commercial Director of the company
• Prepare the Marketing plan with clear objectives, strategic planning and actions according to realistic and agreed timeframes in cooperation with the General Manager and the Sales team of the company.
• Update the social media local pages in cooperation with the HQ
• Make proposals, coordinate and control all promotional actions (media, digital marketing, exhibitions, events, brochures etc.)
• Utilize all marketing tools to create MQL (Marketing Qualified Leads), analyze and categorize them through CRM to promote them to the sales team.
• Prepare the content for newspaper articles, press releases, interviews, newsletters, social media and choose the content depending on the target audience.

Your profile:

• University degree in Business or Marketing
• 2 to 3 years of relevant work experience in marketing. Preferably in a multinational environment
• Good knowledge of digital marketing
• Fluent in English 
• Past experience with CRMs is a plus.