For a multinational tech/e-commerce company in the luxury and fashion field, we are looking for a Performance Marketing Specialist who will assure that rich data is provided to tagging solutions.

Activities: 

• Support analytics implementation for our brands and Online FlagShip Stores (OFS) across web and native apps
• Work closely with brands stakeholders and insight data analysts to understand business measurement requirements
• Translate business’s needs into analytics tracking solutions and identify the KPIs to monitor these requirements
• Implement web analytics and marketing tags using Google Tag Manager and Tag Commander and extract data and insights from Web Analytics platforms

Requirements: 

• Experience in the web analytics domain with Adobe Analytics or Google Analytics.
• Familiarity with JSON data layers and experience working with developers throughout implementation.
• Knowledge of tag management tools to implement analytics tags (Google Tag Manager, Tag Commander, Ensighten, Tealium etc.)
• Good JavaScript and familiarity with other frontend technologies.
• Knowledge of SQL, R, Phyton or other procedural languages to analyse data
• English proficiency

 What the company offers:  

• Performance bonus schemes
• A pension that both you and the company contribute too   
• A portal with an array of discounts (e.g. theme park and cinema tickets)
• Private healthcare for you and your family  

• Flexible working  

Location: Milan + smartworking