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Salary2000000LocationMumbai, India, , ,IndustryConsumer ServicesJob Description
Job Summary:
The company is looking for a Product Manager – Front End, who will be responsible for the conversion of customers coming to the website through various marketing campaigns, client communications, and other organic means. The role holder has to own short and long-term product strategy, goals, success metrics, and roadmaps for travel accelerators and booking experience. This role will also be responsible for the offers/pricing available, ensuring competitiveness vis-à-vis other competitors. The product manager should ensure that the customer portal is intuitive and easy for customers to search for and book travel transactions.
The job entails working closely with the UI and IT team to identify improvements, new features & requirements to improve competitiveness and enhance the customer experience. The role will also have to work closely with the Marketing and Content Manager to monitor campaign responses and abandoned carts and target those customers who do not convert for activation.Key responsibilities:
- Responsible for the short and long-term product strategy, goals, success metrics, and roadmaps for travel accelerators and booking experiences.
- Identify user needs through various methods of research (quantitative, qualitative, market research, benchmarking)
- Responsible for data/website analysis, experimentation, and reporting on the website/APP performance to drive changes and improvements
- Use web analytical tools to analyze website traffic and users engagement metrics like heatmaps, abandoned carts, google analytics,
- Track campaign response, cross-selling offers, abandoned carts, and re-target customers • Competition tracking and optimizing pricing/offers to be on par or better than competition benchmarks.
- Responsible for identifying improvement areas on the travel portal including new/improved features. Detailing such requirements for the UI / IT team to take forward.
- Play an active role in testing out new features/functionalities as a business user. Coordinate with multiple stakeholders internally to constantly enhance user experience and revenue generation from the platform
Required Skills and Experience:
- Strong Problem Solver - Ability to identify and analyze issues, problems, or opportunities to achieve desired outcomes, by applying structured thinking and breaking down issues to form a logical train of thought that can be followed and understood by others.
- Creativity and curiosity - A creative problem solver that follows the latest industry trends and has a deep curiosity about our customers, business, and product.
- Excellent degree of communication skills - Being able to effectively communicate both the strategic vision and specific details to various stakeholders, from senior leadership to individual project members. Being able to write clear and concise product strategy documents, requirements, status updates, and results reports.
- Excellent degree of analytical skills - Able to interpret data and trends, diagnose problems, and recommend effective action plans to resolve issues.
- Strong teamwork and collaboration skills with the ability to achieve mutually agreeable solutions by staying adaptable, communicating ideas in clear coherent language, and practicing active listening.
- Ability to write out requirements and user stories which can be used by the technical team for development
- Ability to thrive and work in a fast-paced, results-driven environment with multiple responsibilities, whilst also taking the time for personal reflection and growth on individual and product skills.
- 5 years prior experience in product development
Educational Qualification :
• B.E./ MCA/ MCS/ MBA-SystemsWork Experience :
• 8-10 years of experience, of which 4-5 yrs need to be from the Travel Industry/Domain Work Location:
• Mumbai/DelhiAdditional Details:
• Position type: This is a full-time position. The role holder is expected to complete work within targeted timelines
• Travel: As per job & client requirements.
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