Designation: Senior / Middle Management – Marketing

Experience: 3–8 Years

Industry: Chemicals & Petrochemicals

Preferred Locations: Mumbai, Uttarakhand, Gujarat, Telangana, Andhra Pradesh

Key Responsibilities

1. Business Development & Market Expansion

• Identify and pursue new business opportunities in segments such as:
  - Pharmaceutical formulation and API manufacturing
  - Food, flavors, and fragrances
  - Cosmetics and personal care
  - Edible oil and extraction units
• Establish strong customer relationships and expand presence in the assigned territory.
• Develop territory-specific strategies to grow market share and brand positioning.

2. Product-Specific Marketing & Sales

• Drive marketing and sales efforts for:
  - LLP (Light Liquid Paraffin), HLP (Heavy Liquid Paraffin)
  - PJ (Petroleum Jelly)
  - KL Solvents series
  - FDA-grade materials
  - Lubricants and base oils
  - Bulk and specialty petrochemicals
• Analyze customer needs, monitor competitor offerings, and tailor product positioning accordingly.
• Coordinate internally with supply chain, production, R&D, and regulatory teams to align market and product strategy.

3. Key Account Management

• Manage strategic accounts across key industry sectors.
• Provide pre-sales and post-sales support (technical & commercial).
• Handle customer negotiations, pricing discussions, and close long-term volume agreements.

4. Strategic Marketing Execution

• Launch marketing initiatives and promotional campaigns aligned with corporate goals.
• Track market intelligence and competitor developments to guide product decisions.
• Use data-driven insights to optimize campaigns and improve conversion metrics.

5. Stakeholder Engagement & Cross-functional Collaboration

• Interact with internal teams like:
  - Procurement, Finance, R&D, QA/QC, and Labs
• Ensure smooth coordination between external customers and internal functions.
• Support documentation, compliance, and regulatory processes wherever required.

Candidate Profile

Educational Qualification:

• B.E./B.Tech in Chemical Engineering or B.Sc./M.Sc. in Chemistry
• MBA/PGDM in Marketing or equivalent will be an added advantage

Core Skills & Knowledge:

• Familiarity with chemical & petrochemical product applications across multiple sectors
• Strong commercial sense with ability to translate technical offerings into customer value
• Awareness of FDA and regulatory requirements in pharma and personal care

Soft Skills:

• Excellent communication, presentation, and negotiation skills
• Team-oriented mindset with the ability to work independently in a target-driven environment