About the Role

Our client, a fast-growing D2C brand in the home and lifestyle sector, is seeking a highly driven and strategic Senior Sales Associate – B2B to join their expanding Institutional Sales team. This role offers a unique opportunity to shape and scale the B2B network in key markets by targeting institutional buyers and identifying new sales channels. The ideal candidate will have a strong background in B2B sales, with a focus on business development and relationship building in a fast-paced, customer-centric environment.

Key Responsibilities

• Identify and convert new B2B opportunities to drive revenue and market share in assigned regions.

• Develop and expand the institutional client base through strategic outbound efforts and lead generation.

• Conduct high-impact product presentations and demonstrations with key decision-makers to close sales.

• Build and nurture a strong pipeline of prospects across multiple channels.

• Explore untapped markets and verticals to create new business opportunities.

• Schedule, plan, and execute regular client meetings to build strong and sustainable relationships.

Preferred Experience

• 4–8 years of experience in B2B or institutional sales.

• Prior exposure to project-based selling, especially in the hospitality, real estate, or commercial interiors segments, will be an added advantage.

Key Competencies

• Excellent communication and presentation skills

• Strong business acumen and negotiation ability

• Customer-first mindset with a consultative approach

• Proactive, adaptable, and goal-oriented

• Strong networker with the ability to work cross-functionally