Summary role description:

Hiring for a Social Media Strategist for a top tier global Digital Solutions, Consulting, Systems Integration, and IT Services major.

Company description:

Our client is a global Systems Integration, IT Services, Consulting and Digital Solutions company, that helps hundreds of customers secure competitive advantage through technology. Their comprehensive Digital Transformation platform, drives and accelerates the Mobile, Analytics & AI / ML, IoT / Industry 4.0, Cloud and Social journeys of their customers. A tenured Technology major, our client has grown at phenomenal speed over the past few years with the Manufacturing Vertical including use cases involving advanced / emerging technologies.

Role details:

• Title / Designation: Social Media Strategist
• Reporting Manager: Senior Director – Marketing & Communication
• Location: United States
• Work Mode: Hybrid

Role & responsibilities:

• Assist in developing and implementing data-driven social media strategies that aligns with the company’s overall marketing and business objectives.
• Collaborate with business stakeholders, field marketing, internal studio teams and external agencies to produce engaging content suited to each platform.
• Conduct research and implement social listening to understand target audience demographics, interests, and social media behaviour.
• Brainstorm creative content ideas (text, images, videos) optimized for each platform.
• Develop and manage social media content calendars to ensure consistent posting and brand alignment.
• Monitor and analyze social media performance using analytics tools, identifying trends and areas for improvement.
• Provide support to other members of the global social media team for activities in the US, incl. social activity around local events and business updates.
• Stay updated on the latest social media trends and best practices.

Candidate requirements:

• 5+ years of experience in social media marketing, or strong portfolio demonstrating social media expertise.
• Strong understanding of all major social media platforms, esp. LinkedIn, X and Instagram.
• Excellent written and verbal communication skills.
• Ability to work with multiple stakeholders and as a part of a global team.
• Passion for social media and a keen eye for creative content. Proficiency in social media analytics tools is an added advantage.
• US Citizenship or valid work authorization is required.
• Bachelor's degree in Marketing, Communications, or a related field (preferred).

Selection process:

• 2 Managerial Discussions
• Discussion with Senior Director - Marketing & Communications
• HR Discussion