Description

The purpose of this role is to maximize lead generation and the progression of leads through sales funnel. This role requires working in close collaboration with the marketing and sales team to convert all the identified potential opportunities to sales closure.

Responsibilities

• Market Analysis: Identifying the potential target customers, map the senior level contacts to develop new business leads/opportunities.
• Reaching out the contacts for sales opportunities through emails, calls and social media to influence and generate leads. Understand customer needs and requirements and generate sales leads/opportunities.
• Working with marketing and sales team to plan and execute outbound demand generation activity.
• Develop and test demand generation scripts for specific sales and marketing campaigns, appropriately capturing value propositions and delivering required results. Assist in campaign activities.
• Route qualified opportunities to the appropriate sales executive for further development and closure
• Maintain and expand the database of prospects within the assigned territory.
• Managing daily schedules, meetings, agenda both internal and in conjunction with territory sales and marketing.
• Perform effective online demos to prospects (for cognitive applications).
• Maintaining strong and effective working relationship with sales, pre-sales and marketing team.
• Develop and maintain strong knowledge of leading industry trends by reading the financial and country specific press and appropriate industry websites.
• Updating of CRM on regular basis along with sales team

Skills

• Minimum of 2-6 years of experience in B2B Inside Sales/Demand generation
• Experience working with MS Office (Outlook, Excel, Word, Power Point).
• Strong communications skills with excellent command of both written and spoken English.
• Ability to work in a fast-paced sales team with minimum supervision.
• Strong presentation, organization, multitasking and time management skills.
• Ability to achieve/exceed monthly targets.
• Highly motivated and result oriented individual.

Qualifications

• MBA graduate from a reputed institute with Finance/Marketing as major and must have completed internships in the related areas
• BBM graduate from a reputed institute with Finance/Marketing as major and must have completed internships in the related areas or some experience in the related areas.