Sales Manager / Channel Relations
Function: Sales / Channel Relations
Industry: Real Estate / Property Development
Location: Dubai, UAE
Employment Type: Full-Time
Experience: 3–7 Years
About the Role
We are seeking an experienced and results-driven Sales Manager / Channel Relations professional to drive sales performance through strong relationships with real estate brokers, channel partners, property consultants and strategic business partners.
The role will be responsible for developing and managing the channel partner network, driving sales performance, identifying new business opportunities and ensuring consistent achievement of revenue and sales targets.
The ideal candidate will have strong knowledge of the UAE real estate market, particularly Dubai's off-plan and luxury property segment, with an established network of brokers and agencies.
Key Responsibilities
Sales & Revenue Management
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Develop and execute sales strategies to achieve assigned revenue and booking targets.
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Drive sales of residential and/or luxury real estate developments through channel partners.
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Monitor sales performance against targets and implement corrective actions where required.
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Identify new business opportunities and develop strategies to increase market share.
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Analyse sales trends, market conditions and customer behaviour to identify growth opportunities.
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Prepare regular sales forecasts, performance reports and market updates.
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Ensure consistent achievement of monthly, quarterly and annual sales objectives.
Channel Partner Management
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Develop and maintain strong relationships with real estate agencies, brokers and channel partners.
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Identify and onboard new high-performing channel partners across the UAE and international markets.
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Manage the complete partner relationship lifecycle, from onboarding through performance management.
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Conduct regular meetings with brokers and agencies to understand market requirements and business opportunities.
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Develop partner engagement strategies to increase project visibility, enquiries and conversions.
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Maintain strong relationships with key decision-makers within partner agencies.
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Ensure channel partners have access to the required project information, sales materials and promotional resources.
Broker Network Development
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Build and continuously expand a strong network of active real estate brokers and property consultants.
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Identify top-performing agencies and individual consultants within target markets.
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Develop strategic relationships with key brokerage firms to generate consistent sales volumes.
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Organise and participate in broker meetings, property presentations, project launches and sales events.
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Support channel partners with project knowledge, product positioning and sales strategies.
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Encourage partner activation and maintain consistent engagement across the broker network.
Market Intelligence
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Maintain strong knowledge of the UAE real estate market and competitive landscape.
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Monitor competitor projects, pricing, payment plans, launches and promotional campaigns.
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Provide market feedback to senior management and internal sales teams.
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Identify emerging market segments, buyer profiles and geographical opportunities.
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Track changes in customer preferences, investment trends and broker activity.
Sales Performance & Reporting
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Track individual and channel-partner performance against agreed KPIs.
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Prepare sales forecasts and pipeline reports.
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Analyse conversion ratios, booking performance and partner productivity.
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Identify underperforming channels and implement appropriate improvement plans.
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Maintain accurate records of partner activities, leads, opportunities and sales closures.
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Provide management with regular updates on sales pipeline, market activity and channel performance.
Cross-Functional Collaboration
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Work closely with internal Sales, Marketing, CRM, Customer Experience and Operations teams.
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Coordinate with marketing teams on broker campaigns, project launches and promotional activities.
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Ensure timely communication of product updates, inventory, pricing and payment plans to channel partners.
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Coordinate with internal stakeholders to resolve partner and customer-related issues.
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Support sales events, exhibitions, roadshows and other business-development initiatives.
Candidate Requirements
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Bachelor's degree in Business Administration, Marketing, Real Estate or a related discipline is preferred.
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3–7 years of relevant experience in UAE real estate sales or channel relations.
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Proven experience working with a real estate developer, brokerage or property investment organisation.
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Strong understanding of the Dubai/UAE real estate market.
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Demonstrated experience in off-plan property sales is highly preferred.
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Established network of UAE-based real estate brokers and agencies.
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Proven track record of achieving or exceeding sales targets.
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Strong understanding of developer sales processes and broker-channel dynamics.
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Excellent communication, negotiation and presentation skills.
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Strong relationship-management and business-development capabilities.
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Ability to analyse sales data, market trends and channel performance.
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Strong commercial awareness and customer orientation.
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UAE driving licence is preferred.
Preferred Candidate Profile
We are particularly interested in professionals with experience as:
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Sales Manager – Real Estate
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Channel Relations Manager
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Channel Sales Manager
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Broker Relations Manager
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Agency Relations Manager
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Senior Sales Manager
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Business Development Manager – Real Estate
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Developer Sales Manager
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Senior Property Consultant
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Sales Team Leader – Real Estate
Candidates currently working with UAE property developers, leading real estate brokerages or luxury/off-plan real estate organisations are encouraged to apply.
Key Competencies
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Sales Leadership
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Channel Partner Management
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Broker Relationship Management
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Business Development
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Off-Plan Real Estate
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Luxury Property Sales
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Negotiation & Closing
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Sales Forecasting
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Market Intelligence
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Performance Management
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Client Relationship Management
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Strategic Partnerships
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Communication & Presentation
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Target Orientation
What Success Looks Like
Success in this position will be measured through:
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Achievement of monthly and annual sales targets.
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Growth and productivity of the channel partner network.
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Increased activation of high-performing brokers and agencies.
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Strong partner retention and engagement.
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Growth in qualified sales pipeline and conversions.
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Accurate sales forecasting and reporting.
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Expansion into new market and agency segments.
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Strong collaboration between channel partners and internal teams.
Career Opportunity
This role offers an opportunity to join a high-growth real estate environment and play a key role in expanding sales through strategic broker and channel partnerships.
Professionals with a strong UAE broker network, proven off-plan sales performance and a track record of consistently achieving targets will be particularly well suited to this opportunity.
Interested candidates may share their updated CV for a confidential discussion.