- LocationMilan, Italy
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IndustryHospitality
PROACTIVE SALES MANAGER
We are seeking a proactive and results-driven Sales Manager to lead and develop high-end luxury group and event business. This role is designed for a seasoned hospitality professional with a strong passion for luxury, an entrepreneurial mindset, and the ability to curate seamless, bespoke group experiences while driving long-term revenue growth.
Key Responsibilities
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Proactively identify, solicit, negotiate, and close high-end group, event, and full buyout business, including exclusive celebrations such as weddings and milestone events, targeting luxury corporate and private clients across key international markets (North America, Continental Europe, UK, Latin America, and Asia).
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Manage the full lifecycle of group and event sales, from initial inquiry and proposal through on-site coordination, execution, and post-event follow-up, ensuring flawless delivery and exceptional guest satisfaction.
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Collaborate closely with internal departments—including Events, Revenue Management, Operations, and Marketing—to develop tailored offers and bespoke experiences aligned with brand positioning and client expectations.
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Handle RFPs and direct client requests with efficiency and professionalism, preparing detailed, compelling proposals and contractual agreements.
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Represent the brand at international trade shows, sales missions, industry events, and networking opportunities to strengthen market visibility and generate new business.
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Maintain accurate and up-to-date records of sales activities, client interactions, and event details within CRM and reporting systems.
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Monitor market trends, client needs, and competitor activity to inform proactive sales strategies and identify new revenue opportunities.
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Provide regular reports to the Associate Director of Sales, outlining performance, opportunities, and challenges.
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Act as a brand ambassador, ensuring that all communications and client interactions consistently reflect the brand’s luxury standards, values, and culture.
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Travel extensively to meet clients, attend industry events, and support commercial activities across the properties.
Requirements
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Minimum of 3 years’ experience in luxury hospitality sales, with a strong focus on groups, events, and full buyouts.
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Proven ability to manage multiple complex group projects simultaneously with strong attention to detail.
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Excellent interpersonal, communication, and negotiation skills, with a natural ability to build long-term relationships with high-profile clients.
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Fluency in English is required; additional languages such as Italian or French are considered a plus.
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Willingness and flexibility to travel extensively (up to 50%).
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Strong understanding of the luxury hospitality and events market, combined with a proactive, client-centric, and performance-oriented approach.
Location: Milan
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