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Job Description Position: Zonal Business Manager – International Sales Designation: AGM / DGM / GM (depending on experience and capability) Location: Noida, Uttar Pradesh Reporting To: President – International Sales Experience: 15+ years of overall experience, including substantial experience in international business and channel sales Team Handling: 2–4 team members. 1. Job Overview Our client is looking for an experienced and commercially driven Zonal Business Manager – International Sales to lead and expand its international business across designated geographical territories. The position will be responsible for developing international markets, driving revenue growth, managing distributors and channel partners, strengthening retail and wholesale networks, and expanding the company's presence across assigned global markets. The ideal candidate should have strong experience in international sales, export business development, distributor management, general trade, modern trade, wholesale-driven business and corporate sales. Candidates from Stationery, Writing Instruments, FMCG, Consumer Durables and Lifestyle/Household Products industries will be preferred. The position requires a strong understanding of international distribution networks, market development, commercial negotiations, export sales operations and the ability to lead a small team while achieving regional business targets. 2. Key Responsibilities A. International Business Development & Market Expansion Develop and execute international sales strategies for assigned geographical territories. Identify new business opportunities, untapped markets and potential countries for expansion. Drive revenue growth, market penetration and profitability across assigned international markets. Develop market-entry strategies based on country-specific business potential, competition, pricing and distribution structures. Identify, appoint and develop distributors, importers, wholesalers, dealers and strategic business partners. Establish long-term relationships with key international customers and business associates. Explore opportunities to expand the company's product portfolio and market presence across international territories. B. Channel Sales & Distribution Management Drive international business through General Trade (GT), Modern Trade (MT), retail distribution and wholesale channels. Develop and manage strong distributor and dealer networks across assigned markets. Build and strengthen distribution channels, ensuring product availability and market coverage. Develop business through wholesalers, stockists, retailers, supermarkets, hypermarkets and organized retail chains. Negotiate commercial agreements, distributor margins, pricing structures, credit terms and sales targets. Monitor distributor performance and ensure achievement of assigned business objectives. Develop channel strategies to improve market penetration, sales volume and overall revenue. C. Corporate Sales & Institutional Business Development Develop corporate sales and institutional business opportunities across assigned international markets. Identify and engage with large corporate customers, institutional buyers, key accounts and bulk purchasers. Develop relationships with regional and international buying houses, procurement teams and corporate clients. Drive large-volume business opportunities through direct corporate engagements and strategic partnerships. Manage commercial negotiations, business proposals, pricing and long-term supply agreements. D. Regional Sales & P&L Management Own regional sales targets, revenue growth and profitability for assigned territories. Prepare annual business plans, sales forecasts, budgets and market development strategies. Monitor sales performance, market share, product-wise revenue and profitability. Analyse market trends, competitor activities, pricing strategies and customer requirements. Develop corrective action plans to address business gaps and achieve growth targets. Ensure effective sales planning, demand forecasting and coordination with internal stakeholders. E. Team Leadership & Management Lead and manage a team of approximately 2–4 professionals handling international sales and business development. Allocate geographical territories, business responsibilities and sales targets. Guide, mentor and monitor team performance against defined KPIs. Develop a performance-oriented culture focused on revenue growth, market expansion and customer acquisition. Coordinate with internal departments to ensure smooth execution of international business operations. F. International Trade & Export Coordination Oversee international sales processes and coordinate with internal export, logistics, finance and supply chain teams. Ensure smooth execution of export orders, documentation, shipment schedules and customer commitments. Coordinate on pricing, payment terms, Letters of Credit (LC), advance payments and other international commercial arrangements. Ensure compliance with applicable export regulations, trade documentation and country-specific business requirements. Monitor receivables, payment collections and distributor credit exposure. 3. Geographical Responsibilities The position will be responsible for one of the following international geographical clusters: Territory Market Coverage Specific Requirement Zone 1 Russia, CIS countries, Australia and New Zealand Corporate sales experience is mandatory, along with strong channel sales and distribution experience. Zone 2 African countries, with additional Asian markets preferred Strong distributor development, wholesale and general trade experience. Zone 3 Latin American countries Strong international channel sales, distributor management and market expansion experience. Candidates should have demonstrable experience in handling international markets, preferably within the respective geographical territories. 4. Mandatory Experience & Competencies 15+ years of overall professional experience. Strong experience in international sales, export business development and overseas market expansion. Significant hands-on experience in channel-driven business models. Experience in General Trade, Modern Trade, retail distribution and wholesale-driven sales. Strong experience in distributor, dealer, importer and channel partner management. Corporate sales experience is mandatory for candidates being considered for Russia/CIS/Australia/New Zealand. Experience in handling international customers, commercial negotiations and key accounts. Proven experience in managing a team of 2–4 members. Strong understanding of international markets, pricing, distribution economics and business development. Ability to independently manage regional business targets and develop new markets. 5. Preferred Industry Background Candidates should ideally come from the following industries: Stationery & Writing Instruments: Pens, pencils, notebooks, office stationery, school stationery and related products. FMCG: Consumer products with established distributor-led sales and retail networks. Consumer Products: Household products, kitchenware, tableware, storage solutions and lifestyle products. Consumer Durables: Brands dealing with mass-market consumer products and multi-channel distribution.

Product Marketing Manager: Data Protection-as-a-Service Location: Aarhus or Copenhagen, Denmark (hybrid) Reports to: Head of Commercial Team: One direct report, Travel: 10–20% Our client has protected the mission-critical data of enterprises and managed service providers for more than two decades. It runs backup, storage and business continuity as fully managed services from its own EU data centres, executes more than 70 million backup jobs a year, and holds ISO 27001 and ISO 22301 certification alongside independent assurance reports for NIS2 and DORA. The business is successful. What it has not yet built is the commercial engine to match. Following a recent private equity investment, that is now the priority: first in Denmark, then across Europe. This is the first hire in that build. You will define who the company is for, why those buyers should care, and how it reaches them, and then make sure Sales, Customer Success, Product and Marketing all work from the same answer. What you will own Market definition. The Ideal Customer, Partner and Alliance Profiles, kept current with win/loss data and field feedback. Positioning and messaging. Value propositions by segment and route to market, and a message hierarchy from company narrative down to product proof points. Pricing and packaging logic. How price communicates value, and how it is explained consistently across direct and partner channels. The commercial asset base. Sales decks, solution briefs, battlecards, case studies and partner enablement content, with one current version of each and clear ownership. The feedback loop. Structured market input to Product and Engineering, grounded in evidence from deals and customers. A team. You will hire and lead the Marketing Operations Manager who turns your direction into campaigns and pipeline. This is not a campaign role. It is a positioning, enablement and commercial clarity role. What you will bring 7+ years in B2B technology marketing or commercial roles, with at least 5 in dedicated product marketing. Experience in backup, storage, business continuity or closely related managed infrastructure services. You are comfortable with a technical, sceptical buyer. Direct ownership of a go-to-market motion, and real time spent with sales teams: in deals, hearing objections, building materials that get used. Partner or channel experience, ideally with managed service providers. Involvement in pricing strategy. The confidence to challenge assumptions about who the business is for, and the rigour to document the answer. Currently resident and working in Denmark. Why consider it A blank sheet, with substance behind it. The customers, certifications and track record are already there. The story has yet to be told properly. Backing and mandate. A new investor committed to building the commercial side, and a reporting line straight to the CRO. A market with deadlines. NIS2 and DORA have turned recovery and resilience into board-level questions. Based in Aarhus or Copenhagen. A senior commercial role in East Jutland, with hybrid working. A competitive base salary and variable component are on offer, to be discussed at first conversation. Interested? If this sounds like the role you have been preparing for, or you would simply like to understand more before deciding, I would be glad to talk it through in confidence. Please apply below. Nothing is shared with our client without your agreement. Peter Wharton, Founder and Managing Partner, Antal International, Geneva

Job Title: Senior Frontend Developer / Technical Lead – Angular Experience: 5–10 years Location: Remote – India Working Hours: 4:30 PM–1:30 AM IST Industry: Enterprise SaaS / Software Products About the Opportunity Our client, an enterprise SaaS company serving global customers, is seeking a hands-on Senior Frontend Developer to build scalable web applications, own frontend architecture and mentor engineers. This is a senior individual contributor role with technical leadership responsibilities and an opportunity to grow into formal team leadership. Key Responsibilities Design and develop large-scale applications using Angular and TypeScript, with modular architecture and reusable components. Build complex multi-step forms, configuration-driven screens, role-based workflows and data-rich interfaces. Optimise application performance through efficient rendering, change detection, lazy loading and virtualisation. Collaborate with backend engineers on API integration, error handling and reliable frontend–backend interactions. Develop reusable UI patterns and contribute to design systems and maintainable CSS/SCSS architecture. Help deliver AI-enabled user experiences, including copilots, recommendations, guided actions and summarisation. Maintain high standards for automated testing, accessibility, security, maintainability and production readiness. Mentor developers, review code and contribute to architecture decisions and implementation planning. Work closely with Product, Design, Backend and QA teams to deliver reliable releases. Required Skills and Experience 5–10 years of frontend development experience building complex product applications, preferably in enterprise software or SaaS. Strong hands-on expertise in Angular, TypeScript and JavaScript. Experience designing frontend architecture for large applications with interdependent modules and workflows. Experience building complex forms, permissions-driven interfaces and reusable components. Strong understanding of frontend performance optimisation, change detection and list or grid virtualisation. Proficiency in HTML, CSS and SCSS. Practical experience with automated testing across components, services and API boundaries. Ability to take technical ownership, mentor developers and maintain engineering standards. Willingness to work consistently from 4:30 PM to 1:30 AM IST. Preferred Skills Experience building or integrating AI-powered product interfaces is a strong advantage. Exposure to design systems, Tailwind CSS and real-time applications. Familiarity with CI/CD pipelines, modern build tools and release processes. Understanding of accessibility, application monitoring and secure frontend development. Experience collaborating with global stakeholders in Agile teams. Qualification Bachelor’s degree in Computer Science, Engineering or a related discipline preferred. Key Skills Angular, TypeScript, JavaScript, Frontend Architecture, Enterprise Applications, SaaS, Reusable Components, Reactive Forms, Performance Optimisation, HTML, CSS, SCSS, REST APIs, Automated Testing, Technical Leadership, AI Integration

A growing, listed engineering and EPC consulting co. seeks a hands-on HR leader to align people practices with business goals. Working closely with the founders, the role will strengthen culture, develop managers to promote growth. About the role We are looking for a hands-on, entrepreneurial HR leader who will work closely with the founder and align HR with business priorities. The person will build a strong people foundation, streamline departments, and support organisational growth over the next three to five years. Key responsibilities Build and implement practical HR policies, SOPs and reporting systems Work with department heads to clarify roles, strengthen accountability and improve coordination Own recruitment, onboarding, employee relations, retention and exits Strengthen culture, employee trust and managerial capability Build learning, mentoring and career development programmes Lead and develop the HR team, staying actively involved in execution Ensure consistent documentation, compliance and follow-through Oversee administration through designated team members Candidate profile Proven experience in scaling an organisation and building its HR systems. Preferred background manufacturing/EPC setup Entrepreneurial in approach; prior experience running their own business would be an advantage Understands business priorities and translates them into practical people initiatives A resourceful hustler who takes ownership and delivers proactively Strong empathy, communication and judgement; comfortable giving constructive feedback to the founder A stable career record with sustained contributions and commitment to building for the long term

Project Manager Job Role & Responsibilities Perform comprehensive requirements analysis to understand project scope and objectives. Assist or prepare the Project Management Plan, ensuring alignment with organizational standards and timelines. Collaborate with the Solution Architect in developing the technical design and overall system architecture. Support high-level design activities based on the requirements and analysis documents; may develop prototypes to evaluate design alternatives. Communicate updates and changes effectively with all project stakeholders. Prepare documentation including: System/Integration Test Plan User and Operations Manual Installation and Changeover Note Development Standards (using relevant templates) Ensure completion of internal work-product reviews for all deliverables created under the project. Monitor and review test cases to ensure completeness and quality. Assist the Project Manager in conducting external reviews and obtaining required approvals/sign-offs. Conduct risk assessment and risk management to identify, evaluate, and mitigate project risks. Analyze change requests, estimate efforts, and assess impact on project timelines and deliverables. Specific Expertise Required Minimum 12+ years of total experience in IT, project management, implementation, and monitoring. Should have PMP, PRINCE2, or SAFe Agile certification. Should have at least 2 projects experience working with Government clients (Central/State Government/PSU). Experience of managing and implementing at least 2 large-scale projects. Experience of managing large, cross-functional teams of at least 15 people. Should have experience in web application development. Proven experience in project planning, documentation, and stakeholder management. Proactive in identifying challenges and driving data-driven solutions. Excellent verbal and written communication with stakeholders at all levels. Should be proficient in English or Hindi. Technical / Functional Skills Project Management Risk Management Stakeholder Management Web Application Development Documentation Standards

Business Analyst Job Role & Responsibilities Understand customer requirements and communicate with the development team with proper documentation. Maintain detailed application and domain knowledge to support technical teams, as appropriate, including client and stakeholder interfacing. Involve in the preparation of SRS and FRS after system study. Manage change requests and scope during project development and implementation. Work closely with the Project Manager and Project Leads to conduct functional impact analysis. Conduct project training and UAT at client locations. Involve in additional requirements study at client sites and prepare minutes of meetings (MOM). Ensure successful implementation of projects. Support in hosting, server, and other IT infrastructure deployed for the project. Coordinate with ITS and arrange necessary IT infrastructure during training and demo of the project (as per agreement). Coordinate with ITS and communicate (via mail/letter) with the client during hosting/migration of the application in the Data Center. Specific Expertise Required 6+ years of total experience in the IT industry, with experience working with government clients. Minimum 4 years of experience as an IT Business Analyst for projects of similar nature. Experience in preparation of BRD, FRD, SRS, User Stories, Agile, Scrum, JIRA, GitHub, SQL, Excel, API understanding, wireframes, and UAT. Experience in conducting stakeholder workshops and training for users. Knowledge of business process mapping using techniques such as BPMN or UML. Technical / Functional Skills BE / B.Tech / MBA / MCA

.Net Core Developer Job Role & Responsibilities Develop and design analytical solutions using .Net Core, MVC, Angular & SQL Server. Receive reports on errors and problems as experienced by clients concerning software. Assist in the interpretation of customer reports and documentation of these reports. Assist in the development of software test scenarios. Assist in the implementation of software tests. Investigate client needs, requirements, and specifications for software development. Prepare reports on software development. Travel to domestic or international locations for project-related activities. Specific Expertise Required Very good technical skills in Microsoft technologies, Angular, and MySQL. Excellent communication skills in English. Smart personality with good interpersonal skills. Technical / Functional Skills Experience with .Net Core. Proficiency in MVC and Angular frameworks. Strong knowledge of SQL Server.

Group Reporting Specialist Job Role & Responsibilities Group Consolidation and Reporting Support the monthly, quarterly and annual Group consolidation and reporting process. Review legal entity submissions for completeness, accuracy and compliance with Group reporting requirements. Perform detailed review of consolidated profit and loss, balance sheet, cash flow and equity movements. Analyse significant period-on-period movements and obtain appropriate explanations and supporting documentation. Review consolidation journals, Group reporting adjustments and consolidated financial information for senior management, external reporting and audit. Assist with preparation of Group IFRS financial statements, disclosures and audit-ready supporting schedules. FCCS Implementation and Review Act as a key finance user supporting the planned implementation of Oracle FCCS. Participate in process design, testing, user acceptance testing, parallel runs and validation of FCCS consolidation and reporting processes. Review entity submissions, consolidation results, elimination entries, reporting outputs and validation reports within FCCS. Reconcile Oracle Fusion general ledger and trial balance data to FCCS following data loads. Investigate and resolve FCCS validation errors, mapping issues, intercompany differences and consolidation exceptions. Support development and governance of reporting hierarchies, entity structures, account mappings and consolidation rules. After implementation, support ongoing FCCS controls, close governance, user guidance and continuous improvement. Group Reporting Controls Perform and review reconciliation of management reporting versus IFRS results, including Cost of Sales and SG&A. Review investment, equity and intercompany balances across the Group and investigate inconsistencies. Ensure Group reporting adjustments and manual consolidation journals are appropriately documented, approved and traceable. Maintain a robust Group Reporting close checklist, timetable and control evidence. Support reconciliation and resolution of intercompany balances before consolidation and elimination. IFRS and Technical Reporting Support the Group Reporting Director on complex accounting and reporting matters. Assist with implementation of new or amended IFRS requirements affecting Group reporting. Support preparation of technical accounting papers and reporting positions where required. Review consistency of accounting across Group entities and identify reporting differences requiring Group adjustments. Support analysis of leases, foreign currency, investments, impairment, intercompany accounting and consolidation adjustments. Reporting Process Improvement Identify opportunities to simplify, standardise and automate Group consolidation and reporting activities. Reduce dependency on manual Excel-based reporting through improved Oracle Fusion and FCCS reporting. Improve traceability from source trial balance to Oracle Fusion, FCCS and final Group reporting outputs. Develop reporting dashboards, exception reports and analytical reviews to improve close quality and efficiency. Audit and Stakeholder Support Work closely with Finance Controllers and accounting teams across multiple jurisdictions. Support the Group audit and provide consolidation and reporting documentation requested by auditors. Resolve Group reporting and consolidation queries raised by Finance, management and external auditors. Work with Oracle and FCCS implementation teams to ensure the system configuration reflects Group accounting and reporting requirements. Specific Expertise Required Qualified Chartered Accountant, ACCA, CPA or equivalent, with strong technical accounting knowledge. 4 to 7 years of relevant Group reporting, consolidation or post-qualification experience. Strong practical knowledge of IFRS and consolidated financial reporting. Hands-on experience preparing or reviewing multi-entity Group consolidations. Good understanding of intercompany eliminations, investment versus equity elimination, foreign currency translation, consolidation adjustments, reserves, acquisition accounting and Group cash flow reporting. Strong analytical capability and ability to investigate and clearly explain reporting movements. Experience with Oracle Fusion is highly desirable. Experience with Oracle FCCS, Hyperion/HFM, OneStream, SAP BPC or another consolidation platform is advantageous. Experience of a consolidation-system implementation, UAT, migration or parallel run would be particularly valuable. Advanced Excel skills with strong reconciliation and data-analysis capability. Comfortable working with Finance Controllers, auditors and senior stakeholders across multiple countries. Strong attention to detail with an audit-ready and control-focused mindset. Technical / Functional Skills Oracle Financial Consolidation and Close Cloud Service (FCCS) IFRS Reporting Group Financial Reporting Consolidation Controls Financial Analysis Data Reconciliation Our Working Environment We are committed to working in the location where we do our best work. As a small and growing company with offices in great locations, most employees will aim to be in the office three days a week and work from home or other locations for two days. At EXA, we believe the future includes everyone. We welcome all applications and are committed to creating an inclusive environment and culture that values diversity of thought. We want you to come as you are and make both yourself and EXA successful.

Strategic Business Development / Sales Lead For someone whose best stories begin: I built the relationship, created the opportunity, and closed the deal. International B2B software services · US · UK · Europe · Australia · Middle East · Ahmedabad, Hybrid / Remote Job Role & Responsibilities Generate new business across international markets through: Outbound efforts Partnerships Referrals Networking Run first-level discovery calls on your own and marketing-generated leads. Engage founders, owners, and CTOs directly as a peer. Translate business challenges into software opportunities with our technical team. Build demand channels beyond existing inbound. Shape the sales playbook, process, and eventual team. Specific Expertise Required A proven record in international B2B software or technology services sales. Deals you personally built and closed — not inherited. Comfort owning the cycle, from cold to signed. Credibility with senior business and technical stakeholders. A record of building pipeline from nothing — creating demand, not just working leads that already exist. Commercial sharpness and a revenue-ownership mindset. Technical / Functional Skills Experience with AI-first delivery and agentic ADLC. Familiarity with CMMI-assessed processes and AWS certified partner standards. Commission Structure It doesn't begin after a target. It begins at the first cent of revenue you're responsible for. Whoever helps the company earn, earns. Our structure is flat and role-based: you are rewarded on every dollar of revenue you play a part in — whether you sourced the lead yourself or the marketing team did, and whether or not you ran the first call. If you are responsible for a stage of the deal, you share in it. No quota to unlock first, and no ceiling on what you take home. How We Work 70%+ of development runs through an agentic ADLC — AI agents carry work from qualified lead to deployment. 95% of decisions are not made by management. You own your function and move without waiting on layers. We measure what you close, not time or effort on display. If your strongest stories begin with “I built the relationship, created the opportunity, and closed the deal,” we'd like to speak with you.

Growth Lead About Citrusbug Citrusbug Technolabs is an AI-enabled solution engineering company. It helps growing businesses find where AI, automation, and digital products can create real value, then designs, builds, deploys, and supports the right solution from the ground up. Its work spans AI agents, custom software, cloud, data, and IoT across healthcare, fintech, logistics, and real estate, for clients in North America, Europe, the Middle East, and Asia. Citrusbug is rated 4.7 on Clutch. Website: https://citrusbug.com The Mandate Own Citrusbug’s end-to-end growth engine, from strategy and positioning to demand generation, conversion, sales alignment, and measurable pipeline impact. What Success Looks Like A repeatable, data-led growth system that creates qualified opportunities in priority international markets and improves the quality and efficiency of the sales pipeline. Why Citrusbug? 100% Self-funded and profitable 13+ Years in business 60% SQL-to-revenue conversion 80%+ Customer retention Work directly with the founders and influence growth priorities. Help shape a business-first, engineering-led growth story. Take ownership, experiment, learn quickly, and see the impact of your work. What You Will Own Growth Strategy and Go-to-Market Develop and execute a comprehensive growth strategy aligned with business objectives, revenue targets, and sales priorities. Identify priority markets, industries, customer segments, and service offerings with the strongest growth potential. Define and continuously refine ideal customer profiles (ICPs), buyer personas, account segments, and buying triggers. Build compelling positioning, value propositions, and messaging for Citrusbug’s software development, AI, cloud, and other relevant technology services. Translate business goals into channel strategies, campaign plans, budgets, and measurable growth targets. Identify new market opportunities, emerging customer needs, and potential service-led growth opportunities. Demand Generation and Pipeline Development Build a multi-channel demand generation engine that creates new demand rather than relying solely on existing search intent. Plan and execute account-based marketing (ABM), paid search and social campaigns, email nurture programmes, webinars, virtual events, and partner-led initiatives. Develop targeted campaigns for priority accounts, industries, decision-makers, and international markets. Build and test outbound marketing programmes in partnership with sales, including account-based messaging, relevant content, and coordinated outreach. Explore and scale relevant third-party platforms, industry directories, marketplaces, and review platforms such as Clutch, GoodFirms, and G2. Develop campaigns that move prospects from initial engagement to qualified meetings and sales opportunities. Continuously test new channels, campaign formats, and acquisition strategies to identify scalable sources of demand. Conversion Rate Optimisation and Funnel Management Own the marketing funnel from initial acquisition and lead capture through qualification, opportunity creation, and sales handoff. Improve conversion rates across landing pages, website journeys, campaign assets, forms, and nurture sequences. Establish lead qualification criteria, scoring frameworks, and clear definitions of marketing-qualified leads (MQLs) and sales-qualified leads (SQLs), in alignment with sales. Analyse funnel drop-offs and identify opportunities to improve lead quality, speed to conversion, and pipeline efficiency. Build nurture journeys for prospects who are not yet ready to engage with sales. Use experimentation and performance data to continuously improve campaign effectiveness and conversion outcomes. Content, SEO and Organic Growth Set the strategic direction for SEO and content marketing, ensuring these activities contribute to qualified demand and business growth. Work with the existing content and SEO team to prioritise high-intent keywords, service pages, industry pages, use cases, and thought leadership. Build content programmes that address buyer challenges, support consideration and evaluation, and strengthen Citrusbug’s credibility in international markets. Connect organic search, paid acquisition, landing pages, and content distribution into a cohesive acquisition strategy. Track the contribution of organic and content initiatives to qualified leads, sales opportunities, and pipeline rather than relying only on traffic and keyword rankings. Sales Alignment and Revenue Contribution Work closely with sales leadership to align marketing priorities with target accounts, market opportunities, service offerings, and revenue goals. Establish a structured marketing-to-sales handoff process with clear qualification criteria, ownership, and follow-up expectations. Create shared visibility into lead quality, campaign performance, pipeline progression, and revenue contribution. Analyse feedback from sales conversations and lost opportunities to refine ICPs, messaging, campaigns, and targeting. Identify opportunities to improve sales enablement through relevant case studies, capability presentations, service-specific content, and campaign assets. Build a feedback loop between marketing and sales to improve the quality and commercial relevance of demand generated. What We Are Looking For A growth marketer who connects strategy, hands-on execution, and commercial outcomes. 5+ years of experience in B2B growth marketing, demand generation, performance marketing, or integrated B2B marketing. Demonstrated experience generating qualified demand and sales pipeline in international markets, preferably the US, UK, Europe, Australia, or the Middle East. Experience in B2B technology, software development, IT services, SaaS, or technology consulting. A track record of building or scaling acquisition channels, ideally from the ground up, with measurable business outcomes. Strong understanding of ICP development, buyer personas, account-based marketing, multi-channel campaigns, and go-to-market strategy. Practical experience with paid acquisition, email nurture, landing pages, conversion optimisation, and campaign analytics. Ability to connect SEO and content strategy with demand generation and revenue objectives. Strong analytical skills and the ability to interpret performance data, identify growth opportunities, and make informed decisions. Experience working closely with sales teams to improve lead quality, conversion, and pipeline progression. Familiarity with CRM, marketing automation, analytics, and campaign management platforms. Strong communication skills and the ability to work independently in a fast-moving, results-oriented environment. How Success Will Be Measured Success in this role will be measured by the quality, consistency, and commercial impact of the growth engine you build. Key performance indicators will include: KPI: Qualified demand - Growth in relevant, qualified leads and sales-accepted opportunities from target markets. KPI: Pipeline contribution - Marketing-sourced and marketing-influenced pipeline, with clear attribution rules. KPI: Conversion performance - Improvement in lead-to-meeting, meeting-to-opportunity, and opportunity-to-customer conversion rates. KPI: Acquisition efficiency - Cost per qualified lead, cost per opportunity, and customer acquisition efficiency. KPI: Channel scalability - Development of repeatable acquisition channels that can be scaled sustainably. KPI: Sales alignment - Better lead quality, stronger marketing-to-sales handoffs, and actionable feedback loops. KPI: Growth operations - Effective measurement, experimentation, automation, and team processes. Ready to build what comes next? Bring your growth mindset, commercial curiosity, and ability to turn insight into execution. Help Citrusbug build a repeatable growth engine, and share in the value it creates. The Shared Earning Pool Whoever helps the company earn, earns. Beyond salary, Citrusbug sets aside an earning pool for the marketing team, shared across the team. Contributions to revenue, down to the last cent generated, are recognised and shared. The growth engine you build helps reward the people who build it.