Sales Engineer
Location: Cluj, Mureș & Sibiu Counties
Type: Full-time, Field-Based
About the Role
We are looking for a Sales Engineer to develop and expand business relationships with industrial customers across Cluj, Mureș, and Sibiu counties. This is a consultative technical sales role focused on industrial end users, helping customers identify the most suitable technical solutions, improve productivity, and optimize their operations through high-quality industrial products and equipment.
The role combines technical expertise with business development and requires a professional who is comfortable working directly with engineers, maintenance teams, production managers, and procurement stakeholders within manufacturing and industrial environments.
Key Responsibilities
Business Development
Identify and develop new business opportunities within industrial manufacturing companies.
Build and manage a portfolio of industrial customers in the assigned territory.
Prospect, qualify, and acquire new customers.
Achieve sales targets and strategic growth goals.
Account Management
Develop long-term relationships with key decision-makers, including: Production Managers, Maintenance Managers, Technical Directors, Procurement Specialists.
Increase customer spend through cross-selling and upselling activities.
Ensure high levels of customer satisfaction and retention.
Technical Consulting
Understand customer processes, applications, and technical requirements.
Recommend appropriate products and technical solutions.
Conduct product demonstrations, technical presentations, and application trials.
Provide technical support and guidance before and after the sale.
Collaborate with suppliers and internal teams to address complex technical inquiries.
Territory Management
Plan and execute regular customer visits throughout Cluj, Mureș, and Sibiu counties.
Maintain an active sales pipeline and customer records in CRM.
Monitor market trends, competitor activities, and customer requirements.
Prepare regular sales forecasts and activity reports.
Candidate Profile
Education
Bachelor's Degree in Engineering (Mechanical, Industrial, Manufacturing, Electrical, Mechatronics, Automation, or related field).
Experience
Minimum 3-5 years of experience in technical sales, industrial sales, or application engineering.
Experience working directly with industrial clients.
Proven track record in business development and customer acquisition.
Experience in one or more of the following sectors: Industrial tools, Industrial equipment, MRO (Maintenance, Repair & Operations), Technical distribution, Industrial automation, Manufacturing technologies.
Technical & Commercial Skills
Strong understanding of industrial environments and manufacturing processes.
Ability to understand technical specifications and engineering applications.
Excellent negotiation and relationship-building skills.
Consultative and solution-oriented sales approach.
Strong presentation and communication abilities.
Languages & Mobility
Romanian - Fluent.
English - Professional working proficiency.
Valid Category B driving license.
Willingness to travel extensively within the assigned territory.
What Success Looks Like
Consistently acquires new industrial customers.
Builds trusted relationships with decision-makers in manufacturing companies.
Identifies and develops new sales opportunities within existing accounts.
Provides technical value beyond product sales.
Becomes a reliable partner for customers through expertise, responsiveness, and solution-oriented support.